Let’s cut the chase…

YOU ARE YOUR BRAND!

NEVER FORGET THIS!!

If you must build a successful brand either personally or at the corporate level, you must first pay attention to yourself. Simon Mainwaring stated that “The keys to brand success are self-definition, transparency, authenticity and accountability.”

You really can’t do pretty much or become successful if you haven’t defined yourself. I understand there’s so much distraction out here, a lot of bustling noise here and there. But you have to pay the price of looking inward and finding yourself, then trail your path!

The Summary of becoming a brand is in deciding what you want to be known for. This choice should surround a business, career or life path associated with the values you want to be known for.

According to Jeff Bezos, “A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.”

Hence, Pick a path and build a reputation there!

Personally, I have chosen a career path in Tech and helping Small scale businesses grow. Also, I have chosen values like excellence and consistency to be associated with.

WHAT CAREER PATH & VALUES DO YOU WANT TO BE KNOWN FOR?
You are you! Not anyone else. Remember, be authentic, transparent and accountable.

YOU ARE YOUR BRAND!

Your, Brand & Startup Catalyst
Jay